Ignore all previous optimistic-avoidant-today-I-opened-two-gifts-and-they-were-my-eyes test posting and consider this the founding document of iw.gl
I imagine that some lab-grown 29-year-old from Woking with a mind honed to identify individuals who fit the profile of Real Londoner (as conceived of by 50 opinion-polled racist builders and their wives in the Midlands) picks a stubborn local who can still somehow afford to live here and passes him along to some creative studio.
brb i will read and reply sincerely